If you’re a founder, entrepreneur, or lead teams, you view opportunities in a different way. You don’t just checkout on a Friday into the weekend, you’re constantly evaluating what’s next; and that includes setting up your kids financial future. Improving on what has already been upgraded seems like a natural step and repeat; add parent to that category and you’re constantly strategizing success options for your kids. They’re the bright minds of the future, and you know success isn’t accidental, it’s designed.
Because most likely you’re past the phase where you’re following other people designed systems, and instead developing your own unique perspective to thrive, grow and continuously compound results. And when it comes to your kids, the goal isn’t just comfort, it’s capability! Setting them up with opportunities to understand how money works, and build something that lasts.
Parents are discovering options and planning accordingly! You may have heard of Gerber baby food, the little jars and cute pouches but did you also know that Gerber has another line called Fabric by Gerber Life. Here, Gerber has stepped in to help parents plan their kids future with intention.
Parents are paying attention to what’s next, nutrition, environment, and how to create opportunities for their kids to thrive. Gerber creates opportunities where parents are able to teach kids how money works not just how to save or spend it. Fabric helps parents open custodial investment accounts (UGMA accounts) for kids. These accounts are legally owned by the child but guided by the parent until adulthood.
Teaching kids how money functions from a young age, gets them knowledgeable about how money works. Knowledge fuels confidence, watching growth occur over time, and seeing first hand the consequences of decisions gives way to future financial confidence. What’s really interesting about the continued momentum here is that once kids become of age to use their funds, they can use it towards: starting a business, a first home, education. They’re going into the world with options, making decisions towards their future.
It really keeps that entrepreneurial momentum going. The hope is that when they reach this stage of access, they’re accessing with understanding to really contribute to continued success. Having interactions with money from an early age may bring an evolved perspective that enriches kids with the vision of capability.


